YOUR LOCAL MARKETING EXPERTS WITH A NATIONAL REACH

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We work with clients to understand their organization’s advertising goals and audience targets and then find the best venues to reach those audiences, whether online, in print, or in person.

Local Media Experts With National Reach

MDDC Advertising Services is part of the MDDC Press Association, which represents nearly all newspaper and online news media sources in Maryland, Delaware and DC.

Marketing News and Events

Boost Your Team’s Performance – 11 Killer Team-Building Activities for SMBs and Agencies

There’s no “I” in “Team”! Having a cohesive, engaged team isn’t just a nice-to-have—it’s a game changer. For businesses, team building is a surefire way to crank up productivity, creativity, and overall job satisfaction. Ready to see your team hit new heights? Dive into these 11 power-packed team-building activities designed to elevate trust, communication, and conflict resolution.

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Unlocking Conversion Magic – 8 Must-Know CTA Button Tips for SMBs

Conversions. We all want them. And in an never-ending pursuit to understand what REALLY drives clicks, we can all agree that a well-crafted Call-to-Action (CTA) button can act like a gateway, leading your potential customers towards conversion. For small to medium-sized businesses (SMBs) looking to maximize their marketing efforts, understanding the nuances of effective CTA buttons can be the thing that nudges a prospect to convert. Here are eight transformative tips to ensure your CTA buttons are not just seen, but clicked!

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Embracing Local Newsmedia – A Beacon of Trust and Accountability in the Digital Age

On May 3, 2024, The MDDC Press Association held its annual awards conference in Annapolis, Maryland. It’s a day where industry professionals from all walks of media life, including editorial, advertising, technology, and higher and continuing education convened for a day of education, innovation and celebration. It was a day that reiterated that the role of local newsmedia has never been more crucial in a world of social media’s expansive reach. Local news outlets play a unique and irreplaceable role in our communities. They not only keep us informed but also uphold the integrity of information, fostering a well-informed public and ensuring that power remains accountable.

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The TikTok Ban: A Tumultuous Turn for Marketing and Advertising

The potential nationwide ban on TikTok is sending shockwaves through the marketing and advertising industry. This platform, known for its dynamic content and substantial user engagement, has become a cornerstone of digital marketing strategies, especially among younger demographics. With the looming threat of its removal from U.S. app stores, marketers are faced with the challenge of navigating an altered digital landscape. Here’s how this ban could reshape the market:

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Harnessing Viral Strategy to Grow Your Social Media Following Organically

Hey there, fellow marketing geeks! If you’re anything like me, you’re always on the lookout for that golden nugget of wisdom that could skyrocket your brand’s social media presence. I recently had the opportunity to interview Austin Armstrong of Syllaby. Who’s Austin Armstrong? Well, he’s a social media marketing master that has amassed over 2.4 million followers across his social channels ORGANICALLY! He’s cracked the code on organic viral strategy using short-form videos, and he’s shared his tips and tricks on how to sky rocket your social media following.

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The Importance of Commerce Data for Advertisers

As digital advertising continues to evolve, so does the quantity and quality of commerce data that exists for advertisers, and the importance of high-quality commerce data is becoming increasingly apparent. Platforms like Attain are at the forefront of this revolution, providing advertisers with unprecedented insights into consumer behavior and purchasing patterns. This shift towards data-driven marketing strategies allows for more targeted and effective campaigns, promising a significant boost in return on investment (ROI).

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