Podcasts

Beyond the Bot: Using AI and Authenticity to Win on Social Media

Social media is an ever-changing game. For small and medium-sized businesses (SMBs), staying relevant requires more than just having a presence—it takes strategy, consistency, and authenticity. In a recent Five Dubs: Marketing Pros podcast episode with Ross Gray, Co-Founder and COO of Cloud Campaign, we explored how businesses can leverage AI for social media success without losing the human touch.

Embracing the Future of Digital Advertising in a Privacy-Centric Era

In a recent episode of MDDC’s Five-Dubs podcast (E54: Online Data Privacy), host and Executive Director Rebecca Snyder delved into the complex world of online user privacy, featuring insights from Cobun Zweifel-Keegan, the Managing Director of the International Association of Privacy Professionals (IAPP). The episode shed light on the current state and future directions of privacy laws, the impact on individuals and businesses, and the nuanced challenges of protecting children online.

How To Become A Guest On A Podcast: What You Need To Know

Podcasting has been riding a massive wave of popularity. According to Edison Research, 44% of Americans have listened to a podcast, and more than a quarter are regular listeners. But why should this matter to you as a business owner or marketer? Simple: podcasts offer a golden opportunity to reach niche audiences in a format that’s increasingly popular, relatively cost-effective, and deeply engaging. That’s why being a guest on a podcast can be a game-changer for your business.