Boost Your Team’s Performance – 11 Killer Team-Building Activities for SMBs and Agencies

There’s no “I” in “Team”! Having a cohesive, engaged team isn’t just a nice-to-have—it’s a game changer. For businesses, team building is a surefire way to crank up productivity, creativity, and overall job satisfaction. Ready to see your team hit new heights? Dive into these 11 power-packed team-building activities designed to elevate trust, communication, and conflict resolution.

Mastering the Art of Networking in Business for 2024

The nature of business has never been more competitive, so networking is more pivotal than ever. It’s a subtle art and a strategic endeavor that, when done correctly, can open doors to many opportunities and positively change your career trajectory. Here is a comprehensive guide to navigating the networking landscape in 2024, ensuring you make meaningful connections that last.

Meet Mark, And He Wants To Buy From You

In the ever-evolving landscape of consumer behavior, understanding your audience is more crucial than ever. We at MDDC Advertising Services conducted an extensive news media readership survey that garnered thousands of responses that provided us invaluable data points on how news media audiences are, how they consume news media, and how they use news media to influence their buying decisions. We’ve rolled up that data into “Mark”, a composite persona representing a significant segment of news media readership. Mark isn’t just any consumer; he’s an informed, engaged, and affluent individual who could be your next loyal customer. Here’s why understanding Mark is vital for your business.

A Crash Course in OTT Marketing

“Cord-cutting” has become so popular, dictionary.com has developed its own definition for the phrase; “A person who cancels or forgoes a cable television subscription.”  If you cut the cord to avoid seeing advertisements, you’ll be disappointed thanks to OTT (Over-The-Top) Marketing.